Privacy Policy

Effective Date: 21st April , 2026

1. Introduction

PrimHive (“we”, “us”, “our”, “PrimHive.com”) respects your privacy and is

committed to protecting your personal information. This Privacy Policy explains

how we collect, use, disclose, store, and protect personal information when you

visit or interact with our website, services, mobile applications, or otherwise

provide us with information.

2. By accessing or using our services, you consent to the practices described in this

policy.

This policy is governed by the Protection of Personal Information Act, 4 of 2013

(POPIA) and other applicable data protection laws.

2. Definitions

• Personal Information: Any information that identifies or can identify you,

including name, contact details, identity number, payment information, and

other data collected directly or indirectly.

• Processing: Any operation performed on personal information, including

collection, storage, use, sharing, and deletion.

• User: Anyone who visits, registers, or interacts with our services, including

customers, service providers, and website users.

3. Information We Collect

We collect personal information for specific, lawful purposes, including:

a. Account and Profile Information

• Name, email address, telephone number, physical address, business details (if

applicable), and login credentials when you register.

b. Usage and Technical Data

• Device information, IP address, browser type, pages visited, interaction data,

and cookies.

c. Transaction Information

• Payment and billing details (when applicable) to process subscriptions or

service fees.

d. Communications

• Messages you send to us via email, contact forms, or support channels.

We only collect what is necessary for the purposes described below and no more.

4. How We Use Your Information

We use personal information for the following purposes:

1. To provide, operate, and improve our services.

2. To verify identity and prevent fraud.

3. To communicate with you, including notifications, updates, and customer

support.

4. To personalise your experience on the platform.

5. To comply with legal obligations under POPIA and other applicable laws.

We rely on lawful bases for processing, including your consent, contractual necessity,

legal compliance, and legitimate interests.

5. Sharing and Disclosure

We may share your personal information with:

• Service providers and partners who help us deliver services.

• Customers or other users, where necessary to facilitate service delivery.

• Legal authorities, if required by law, court order, or to protect our rights.

We do not sell or lease your personal information to third parties for marketing without

your consent.

6. Cookies and Tracking

We use cookies and similar technologies to:

• Enhance website functionality.

• Analyse usage and performance.

• Provide personalised experiences.

You can manage or disable cookies through your browser settings, but this may affect

functionality.

For more details, see our Cookies Policy.

7. Your Rights

Under POPIA and applicable data protection laws, you have the right to:

• Access your personal information.

• Correct or update inaccurate information.

• Request deletion or restriction of processing.

• Object to processing or withdraw consent.

Requests may be subject to legal or contractual exceptions.

8. Data Security

We implement reasonable technical and organisational measures to safeguard your

personal information against loss, theft, unauthorised access, and unlawful processing.

However, no method of transmission or storage is 100% secure.

9. Data Retention

We retain personal information only as long as necessary for the purposes outlined in

this policy, or as required by law.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted

on our website with a revised effective date.

11. Contact Us

For questions about this Privacy Policy or to exercise your rights, please contact:

Email: [email protected]